What killed the wrestling business? Is it even dead? According to Kevin Nash's recent comments to Grantland, it is, and the moment that killed it was the hugging of World Champions Chris Benoit and Eddie Guerrero in 2004. Now James Guttman looks at why that's nonsense (and it has nothing to do with Benoit or Guerrero), examples of the business's dwindling popularity years earlier, the specific failed WWE storyline that Nash headlined a year before Benoit/Guerrero, the horrors of 2002 WWF, and a definitive answer on what moment caused the business to "die" - including the most ironic speech in wrestling history, the circumstances that created the moment, what it was supposed to be about and what it ended up being about, "If They Boo It, We'll Do It", timing, lost WrestleMania moments, creating a final moment for most fans, and more.